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REPRESENT KEEP IT DIRTY AND SEE WHERE THE OUTDOORS WILL TAKE YOU!!

hey... if you know, you know!
NAMED AFTER THE LATE, GREAT, DALE EARNHARDT! HE AIN'T DEAD, HE'S JUST A LAP AHEAD!

PERFECT FOR THE LITTLE ONES TO GET OUTSIDE AND GET DIRTY!
KEEP IT DIRTY isn't just a brand, but it's a way of life. The goal behind this brand is to begin a movement. A movement to put down the electronics and get outside! Dirt bikes, hiking, horse back riding, climbing, sports, and anything outside
So join us in this movement, get outside, and KEEP IT DIRTY!!

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